Source: https://looka.com/blog/pantone-2024-color-of-the-year/
As the world continues to evolve, Pantone has once again captured the essence of our collective spirit in its Color of the Year for 2024, “Peach Fuzz.”
This warm, comforting hue exudes a sense of optimism and solace, reflecting our desire for emotional nourishment and a return to simplicity. It’s an easy color to combine adding a soft, harmonizing tone to any palette.

The essence of Peach Fuzz
It’s been four years since Pantone released a peach-inspired color to its line of color trends. 2019’s Living Coral was a much brighter, richer tone. 2024’s Peach Fuzz is a gentle blend of pink and orange tones, creating a soft, nurturing presence.
Its delicate nature invites calmness and a soothing touch. Peach Fuzz is perfect for spaces seeking a cozy, welcoming atmosphere.
“At a time of turmoil in many aspects of our lives, our need for nurturing, empathy, and compassion grows ever stronger as does our imaginings of a more peaceful future. We are reminded that a vital part of living a full life is having good health, stamina, and strength to enjoy it. That in a world which often emphasizes productivity and external achievements, it is critical we recognize the importance of fostering our inner selves.” –Pantone
As a balm to the conflicted times we live in, Pantone opted for a color that invoked a sense of community and coming together.
How to use Pantone’s 2024 color of the year
Looking for colors to pair with PANTONE 13-1023 Peach Fuzz? This versatile color can be beautifully paired with a range of hues.

Peach fuzz in a monochrome color palette
Embrace the soft, nurturing hue in your creative projects by pairing Peach Fuzz with other warm colors. A monochrome color palette makes for beautiful aesthetic visuals. Add Peach Fuzz to your moodboard to warm up your designs and add depth. Opt for buttery yellows, bright oranges, and soft pinks to create this look.
Peach fuzz in a vintage color palette
There’s something vintage about the 2024 Pantone color of the year. It reminds us of the 80s when peach walls were a popular trend. Take notes from history and pair Peach Fuzz with other popular colors from the 80s like mauve, teal, ochre, and seafoam green. The look is layered, yet still serene.
Peach fuzz in a vibrant color palette
This year’s Pantone color choice is gentle, but that doesn’t mean it can’t be used in loud ways! For a more dynamic look, juxtapose it against deep reds and bright blues. Peach Fuzz makes us think of Miami Beach vacation homes, and we’re here for it!
Pairing this year’s Pantone color of the year with bolder shades can help add a visual hierarchy to anything you’re designing.
The symbolism of Pantone’s 2024 color of the year
Peach Fuzz is more than just a color; it’s a symbol of our times. It represents a collective yearning for comfort, warmth, and a touch of joy in everyday life. It encourages creativity and personal expression, reminding us of the beauty in simplicity and the power of color to influence mood and emotion.
Use PANTONE 13-1023 to enliven your logo designs with a fresh, peachy hue. Check out some of the designs below made in Looka’s logo maker.
What is the HEX code for the Pantone color of the year 2024?
While Pantone uses its own color system, we’ve pulled a HEX code that’s a near-perfect match to this year’s 2024 Pantone color of the year. Enjoy!
Peach Fuzz Hex Code: #FBBE97